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DOW ROLLOUT PACKAGE

'Let's get back to making things' was the theme of this Dow Chemical Company rollout package. It included a binder and a set of 54 fact sheets, which were divided up into a 5-level hierarchy, all designed to be instantly recognizable as Dow. Additionally, I designed a set of flashcards with the high points from each fact sheets, bound in a way that allowed the set to be changed out as needed. After completing the package for an American audience, I went back and re-designed the set for a European audience, to European print standards. All in all, a really great set, and a great brand to work with. (And as an added bonus, I got a picture of someone handing the package to Joe Biden.)

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